Life is simpler in Montecito. |
CONTACT PAMELA REGAN NOW |
Life is simpler in Montecito. |
CONTACT PAMELA REGAN NOW |
How to Sell Your Home for the Most Money in the Least Time |
Welcome to the Seller’s Journey |
Selling your home in today’s market is full of emotional peaks and valleys, complications, and unforeseen events.
The process can be unnerving even for the experienced seller. Listing, waiting, negotiation, disclosure, inspections, and escrow all provide ample opportunity for the best deals to go bad. The average family in Santa Barbara moves once every ten years. That means for most, selling a home is an event that occurs only two or three times in a lifetime. Given the size of the financial commitment, it is one of the most important decisions a family can make. |
Get ready for the roller coaster ride!The key to making the journey easier is preparation. Know what to expect. Be prepared for the challenges that are sure to present themselves.
The purpose of our guide is to give you the things to think about that will help you prepare for the seller’s journey. With a little luck and the proper guidance, your journey will be brief and profitable. Don’t leave this important decision to chance.
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The sooner you sell, the sooner you are free
from the unforeseen and unknown future. |
What will
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70% of sellers list with the first Agent they meet.
What will you do? |
How do you find the right agent?You may find this hard to believe, but all agents are not the same. There really are differences. Different styles, interests, specialties, expertise. Different levels of service.
It is critical to the effective sale of your home that you find an agent that you feel you can work with from listing through the end of escrow. You need to take the time and interview several agents to find the one that suits you best. You need an agent you feel comfortable with, an agent you can talk to, and ultimately an agent you can trust. Here’s what we promise: Our full attention. You can see us as much or as little as you want. We return your calls and emails immediately, if not sooner. We will actively market your home and make sure it gets shown. Most importantly, we will always tell the truth. |
Overpricing can prevent the qualified buyer from considering your home.
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Pricing--the biggest challenge you face.In today’s digital world consumers have near perfect access to information about every topic relating to real estate. In a matter of seconds, they quickly learn what other homes like yours have sold for, giving them a good guess at what yours is worth.
Overpricing your home compared to the market signals potential buyers that you are not serious about selling. The best strategy is to set prices pegged to comparable values in the market place. We achieve this by thorough market analysis of comparable properties and performing a price set that draws on the collective wisdom of our colleagues. |
The above chart shows 2019 sales in the Eucalyptus Hill neighborhood. Each do represents the the DOM and the % of the original list price. The dotted line shows the trend over time. The longer a house sits on the market the lower the final sale price.
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Ultimately, it’s not possible to underprice a home–especially in a tight market like Santa Barbara. Market economics dictate that demand will bid a property to its true market value.
Studies show that homes receive the highest offers within the first thirty days. Well priced homes sell fast, while overpriced homes languish in the market. ...and a higher price! |
Digital media is fast becoming the cornerstone of marketing.Even the best listings fail if not properly marketed. Finding that perfect buyer is impossible if you don’t have the right tools for reaching the right buyer.
Print media has been the traditional resource for local marketing, but media habits have changed. Today according to the National Association of Realtors® nearly 100% of homebuyers use the internet to find homes and 51% found their specific home first on the internet. That compares to only 2% using local print and 1% magazines. |
Is your home ready to show?Staging your home can decrease the time to sale and increase the sale price according to National Association of Realtors® 2017 Profile of Home Staging.
Not every home needs to be completely staged. You may own beautiful and unique furniture that sells the look and feel of your home. Or, you may need employ a different style that appeals to broader tastes. We work with a team of professional designers and stagers that can bring design expertise, editing, and furnishing inventory to the solution. They can furnish an entire house or add just a few critical pieces. Buyers need to see themselves
in their new home. |
A picture is worth a thousand words...Professional, artistic photography and video may be the single most important element of your marketing campaign. Outstanding imagery can spark initial interest in your property that will lead to a sale. Amatuerish photography fail to show the beauty of your home.
Beautiful collateral is the foundation of any marketing campaign. Brochures, show sheets, post cards, and other printed support materials provide the vehicle for beautiful photography of your home. ...a good picture is priceless. |
Don’t play hard to get. |
An agent who can’t show your home, can’t sell your home.
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The offer:
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Inspections and contingencies:The real deal-making begins after the contract is signed. The buyer will perform inspections where issues and questions almost always arise.
It is crucial for your agent to be present during inspections. They can be your eyes and ears, communicate repair issues, and monitor the buyers comfort level during the day. At this point there may be a second round of negotiations where the buyer may ask for credit or repairs. Be prepared. Be honest with yourself. The knowledgeable agent will provide options drawn from years of experience that will guide your repairs negotiation strategy.
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It is time to close...Deposit are made, contingencies released, loans are funded, and all the documents are signed. The buyers are anxious to move into their new home.
Once the deed is recorded, it is official. It is an exciting moment with everyone on a path to a new adventure. Are you ready to give up the keys and start with a new phase of your life? |
If you are thinking about selling,
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Compass California
1101 Coast Village Road Santa Barbara CA 93108 |